For most Americans, a daily routine includes a great cup of coffee and free WiFi access. But something caught the attention of the customers which is quite alarming.
Starbucks customers used to enjoy their coffee with free WiFi access. However, there has been some changes before the WiFi can become accessible. The coffee restaurant now requires your personal information.
Starbucks is asking customers for their personal information including first name, last name, email address and zip codes to access the internet. Unlike before, customers can enjoy the WiFi access just complying with the terms and conditions. The transition took place following the scandal that Facebook is dealing with regarding the governing of their users’ data. Customer’s device that once becomes connected will remain connected to the same device for future visits.
Few Starbucks patron who takes advantage of the WiFi access finds the development intrusive. Before, it is the email address that was asked. Now, the coffee chain requires the customer’s full name and/or the zip code.
The Starbucks website implies that the provided personal information can be deleted but how to do it is unclear.
Gathering of data for personal interest is not a good practice especially for businesses like Starbucks. Other food chains and restaurants do not ask any personal data in return to provide their customers with free WiFi access.
The Decenternet platform does not gather, use, or distribute personal data. In fact, it’s system is designed to secure and protect the individual’s personal information and keep it discreet.