Crucial Details Every Californians Must Know About the New Privacy Law

In Decenternet, News
New Privacy Law

European countries and other nations from around the world are having a hard time coping with the General Data Protection Regulation. Meanwhile, California is rushing to implement its own.

California state lawmakers passed a new privacy law called California Consumer Privacy Act of 2018 (formerly Assembly Bill 375). Business and tech sectors are not delighted regarding the decision, the fact that it was worked out for only three months compared to the EU’s GDPR which took almost four years in the making. Besides from far-reaching, it is also confusing and the effects will not be just in California but likewise in other states that would perhaps mimic the law.

California still has two years to prepare for the new privacy law. After that, companies that accumulate personal data will then be enforced to reveal to customers (if asked by customers) the exact information they have and what it is used for. They can pressure the companies not to sell their information to third-party companies even if they obliterate all of their information. They can also file a case against the companies if their decoded data has been hacked.

We can say that measures that have been immediately passed like California’s new privacy law have several dubious, complicated and perhaps the inconsistent language that will spark both political and legal battles. It would be better to know some of the things that are worth noting in the California Consumer Privacy Act of 2018.

If a certain company had sold your personal data, you had run out of luck. That is because even if they delete it according to your request, it cannot help you with the information already sold to other companies.

Consumers who decline to share their personal information possibly will experience a lower level of service or perhaps not. This part is a bit confusing because the new privacy law forbids classifying, declining goods or services, imposing different fees or rates, or offering poor quality. However, it also stated that all of those things are just fine provided that they are rationally relevant to the content given to the consumer by the consumer’s data.

You could sell your personal data, or acquire a discount for distributing. According to the new privacy law, companies could “provide financial enticement” to individuals who share data. It might be in the form of direct payments at different prices.

The new privacy law confirms the company’s right to exert free speech, ascertain the right of another consumer to use his right of free speech or fulfill another right supported by the law.

Firms cannot make use of indefinable wording or deceitful designs. Under the new privacy law, companies should clearly communicate with consumers.

It is not certain what makes these commitments so unusual for bigger firms, especially companies that do their business in EU. Huge firms like Google and Facebook need to reformat their systems and procedures to enable Europeans to utilize the kinds of rights defined in California’s new privacy law.

Data privacy is one of the many things that Decenternet considers. Consumers have the right to keep their personal data. It would be a foul if someone else sold their information to third-parties. The platform makes sure that the user’s confidential information is secured and protected.

 


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